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    design     hello kitty     cute    
    102 notes
    In 2003 I heard the original designer of Hello Kitty, Yuko Shimizu speak at the TOKION Creativity Now conference. I was shocked that she didn’t make a penny in royalties, as she created the character while an employee of Sanrio. hello-kitty: Kitty Fever Yuko Yamaguchi, who has designed Hello Kitty for 29 of the character’s 35 years, says Kitty did not gain in popularity until the mid-1980s.

    In 2003 I heard the original designer of Hello Kitty, Yuko Shimizu speak at the TOKION Creativity Now conference. I was shocked that she didn’t make a penny in royalties, as she created the character while an employee of Sanrio.

    hello-kitty:

    Kitty Fever

    Yuko Yamaguchi, who has designed Hello Kitty for 29 of the character’s 35 years, says Kitty did not gain in popularity until the mid-1980s.

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    2. killingxloneliness-deactivated2 reblogged this from karenh and added:
      Hello Kitty
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    4. lucylou reblogged this from karenh and added:
      …and now you know.
    5. animinimalism reblogged this from karenh and added:
      Kitty Fever Yuko Yamaguchi, who has designed Hello Kitty for 29 of the character’s 35 years, says Kitty did not gain in...
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    7. daylatefriend reblogged this from funeral and added:
      So cute, I’m still having my...phase right now.
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      In 2003 I heard the original designer...Hello Kitty, Yuko Shimizu speak at
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      :D I’m learning the steps tonight, fo sho.
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